Because I combine strong negotiation skills, local market expertise, and hands-on service to protect your money and your peace of mind. I don’t pass clients off to assistants or treat you like a transaction — I personally guide you from strategy to closing. My goal is simple: help you make smart decisions, avoid costly mistakes, and get the best possible outcome whether you’re buying or selling.
I use a pricing and marketing strategy designed to create demand, not just list a home and hope. That includes professional photography, targeted online marketing, strategic pricing based on real sold data, and skilled negotiation when offers come in. My job is to position your home so buyers compete — and to make sure you don’t leave money on the table.
I help you understand true market value, structure strong offers, and negotiate terms that protect you — not just the seller. I also guide you through inspections, insurance issues, flood zones, HOA rules, and contract details that most buyers don’t realize can cost them thousands later. You’ll always know where you stand and what your smartest next move is.
Many agents focus on opening doors and filling out paperwork. I focus on strategy, leverage, and protecting your interests. I educate my clients, communicate constantly, and negotiate aggressively but professionally. My clients work with me directly — not a team of strangers — and they know I’m fully invested in their outcome.
I serve buyers and sellers throughout Florida, with a strong focus on the Tampa Bay and surrounding markets. I specialize in helping:
Home sellers who want maximum value and a smooth sale
Buyers who want expert guidance and protection
Families relocating to Florida
Investors and second-home buyers
If you want clear advice, strong representation, and a Realtor who treats your deal like it’s her own, I’m the right fit.
Because selling your home is too important to leave to chance or a “list-and-pray” agent. I use a proven pricing, marketing, and negotiation strategy to help you attract serious buyers and maximize your sale price. I personally handle your sale from start to finish, communicate constantly, and protect your interests at every step — so you don’t leave money on the table or get taken advantage of in negotiations.
I don’t guess and I don’t rely on online estimates. I prepare a detailed Comparative Market Analysis using recent sold homes, current competition, buyer demand, and market trends in your exact area. Then I build a pricing strategy designed to create urgency and strong offers — not long days on market and price reductions.
I use a multi-layered marketing plan that includes professional photography, compelling listing descriptions, online exposure across major real estate platforms, social media promotion, and targeted outreach to active buyers and agents. My goal is to make your home stand out online and generate as much demand as possible in the first few weeks — when buyers are paying the most attention.
This is where I add the most value. I don’t just forward offers — I analyze them, explain the true strengths and risks of each one, and negotiate aggressively but professionally on your behalf. I work to improve price, terms, timelines, and contingencies so you walk away with the strongest overall deal, not just the highest number on paper.
Every home and market is different, but homes that are priced and marketed correctly typically attract serious interest within the first few weeks. Once you’re under contract, closing usually takes about 30–45 days. I’ll give you a realistic timeline upfront and keep you informed at every stage so there are no surprises.
I’ll walk through your home with you and give you clear, honest guidance on what’s worth fixing, what to leave alone, and how to present your home for maximum appeal. My advice is always ROI-driven — meaning I focus only on changes that are likely to increase your sale price or help your home sell faster.
I specialize in helping homeowners who want:
Top dollar, not a rushed or discounted sale
Clear communication and honest advice
Strong representation during negotiations
A smooth, low-stress selling experience
Whether you’re relocating, downsizing, upsizing, or selling an investment property, I tailor the strategy to your specific goals.